Love My Teeth Campaign
The " Love my teeth" - campaign by edel+whiteTM aims at healthy teeth of teenies.
This campaign by the Swiss oral care brand edel+white focuses on drawing the attention of young adults on their dental health.
During school age, parents and dental education programs at school motivate children to brush and floss their teeth at least twice a day. Later, many neglect their oral hygiene when leaving school or when leaving their parents’ and supervision. edel+white targets to encourage this group and keep up their daily brushing habits. The Swiss based oral care brand provides fun-to-use, colourful products at proven quality at reasonable price. "By not caring for their teeth, many youngsters lay the ground for huge dental problems in later years", says dentist Dr Pascal Kunz in Basel, Switzerland. "We can notice bleeding gums and gingivitis in more than half of the population between 15 and 30 years. If not taken care of, bleeding gums can easily lead to loss of teeth in later stages of life".
Swiss-based edel+white has issued a fun-to-read flyer that contains "Love my teeth"- stickers to stick in the bathroom, in the agenda, on the window of the car or on the bedside table as small reminders to clean teeth regularly.
>>Link to the official homepage of Love My Teeth
